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7 Ways to Make Money Using Your Opt-In List

Posted by Zha Fran in June 14th 2008

Basically, opt in list refers to the list of email addresses of people who have agreed to subscribe to your mailing list. In this way, you can freely send emails that entail promotions, brochures, new product announcements, and every aspect of your marketing campaign and make money using nothing more than your opt-in list

Here are seven ways to make money using your Opt-in list.

1. Place advertisements.
There are many corporations who will be willing to pay to put their banners and ads on a Opt-in list with many subscribers. Selling or renting out Opt-in lists is not a good idea so rather than doing that, many companies would just rather place ads with Opt-in lists that have a huge subscriber base.

2. Have affiliations with other companies that have relation to what your site is about.
Here other companies will provide links and brief descriptions of what they offers, products and services. With every click made on the link that directs or leads a subscriber from your Opt-in list to their site, the company will pay you. This call P4P or pay for performance.

3. Make deals with other companies by asking for a small percentage of sales done through your Opt-in list.
With every sale done by customers that have come from your Opt-in list and have gone there because of your newsletter, the other company will pay you a small percentage of your sales.

4. You may also get products from other sites on a consignment basis and sell them to your Opt-in list via your newsletter.
Place descriptions, articles and photos of the product in your newsletter. There will be those who will buy from you and when that happens, you can order the product from the other site and sell it to your buyer.

5. Sell e-books or a compilation of your articles on your Opt-in list.
Manuals and how-to articles are in great demand. Many people will be willing to shell out money to gain knowledge about a certain topic and subject. With your existing Opt-in list trusting your expertise in that area, an e-book could be offered and sold or used as an incentive.

6. Create a network out of your Opt-in list.
Get people to invite more people to view your site and subscribe to your Opt-in list. The larger your Opt-in list is, the more people will be able to click on your links and affiliate links as well as make your advertisement rates higher.

7. Subscribers are willing to pay for information if they know that it can be trusted and relied upon.
Use your Opt-in list to get more and more people to subscribe to you as well as browse your site. Lastly, you can use your Opt-in list to earn money by making them your partners. Your Opt-in list will be the bloodline of your growth and increase.